From clients to more personal projects, I’m working to meet the challenges of digital transformation.


Of the fifty clients I have collaborated with, these are the ones I have worked with in the long run.

Chamber of Commerce and Industry in Alsace

For the CCI, I coordinated social media communications of the Nuit de l’Orientation for several editions. I also created social media management workshops and gave conferences on e-reputation for e-commerce and HoReCa professionals.


For the Dutch online retailer of radiator covers, I participated in the implementation of a digital strategy, including the creation of branded content and paid campaigns, to increase brand awareness in French-speaking markets.

City of Sélestat

I was in charge of proposing better ways to leverage social media communications for the Tanzmatten hall. My main task was to audit the existing digital strategy and its results and then guide the communication team in developing a new one.


For the sportswear brand founded in 1984, using a unique and patented thermoregulatory textile, I organized the production and publication of branded content, and the development of a consistent online presence, resulting in the growth of customer engagement.

ICAM Strasbourg-Europe

I assisted ICAM Strasbourg-Europe in the years following the launch of the engineering school (initially known as ECAM Strasbourg-Europe), on the integration of the various key issues and challenges, with its multiple audiences (students, parents, businesses), in the heart of its communication and marketing strategy. From editorial to the training of the marketing department to developing a school ambassador program on social media.

Les Restaurants Alsaciens

I advised one of the main restaurant groups in Strasbourg on its digital marketing strategy, operating in several locations (Le Dix, le Bistrot des Copains, le Café bar de l’Odyssée). I also supervised the content production and social media management of these establishments.

Ratio du Chef

For the startup enabling restaurant managers to control their prices and margins with its integrated B2B suite, I produced several training courses to allow their team to quickly scale up conversions and online sales before proposing a series of optimizations to reach a given MRR.

Wine Pocket

For the startup offering a new experience in wine tasting and connecting with wine producers, I coordinated the content strategy and managed the cross-channel content marketing. I was in charge of the entire editorial process, from copywriting to SEO to social media management.

Anita Olland

For the specialized coach Anita Olland, I proposed a strategy focused on audience development and lead generation. I also participated in redesigning her digital communication, which included a multilingual website and a French-German newsletter, in addition to social media.

Life Alister

In collaboration with the PR agency Sous le Signe du Capricorne, commissioned by the Regional Council of Grand-Est, I helped create inbound content and organize a digital campaign raising awareness for a European environmental issue.

Alain Goetzmann

For entrepreneur and leadership expert Alain Goetzmann, I helped implement an e-commerce website and product pages for a series of books called Perform’up. I also worked on the lead generation strategy and email campaigns of a second project, the Ermitage du Rebberg.

Digital agencies

I have worked with digital agencies such as MKH, Thuria, Studio Meta, Fantom, Actinium, OMKG, 64°nord on a wide range of missions. With some of them, I was in charge of the sales and management of digital marketing operations delegated to me. For others, I helped them manage their online reputation.

Education & training organizations

For various education and training centers such as the Popular University of Colmar, IMCI, BP2M, Panorama School, I was charged with the development and animation of a series of training programs to meet the expectations of professionals, specialists as well as beginners in digital marketing, and support their efforts to increase their skills.

Contact me to learn more about my work.


I like to pass on my experience and knowledge to a younger audience. To this end, I taught various topics related to digital marketing in higher education. I gave lectures between 2013 and 2018 at the University of Strasbourg, the Robert Schuman University Institute of Technology, the EM Strasbourg Business School, the University of Upper-Alsace, the ISEG Strasbourg Marketing School, and the Haguenau University Institute of Technology for a total of about 350 teaching hours.

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In parallel with my business, I initiated or participated in not-for-profit & volunteer projects.

Mulhouse, Terre des Nouveaux Possibles

Organized in 2011 under the Chamber of Commerce and Industry’s supervision, the festival gathered the local entrepreneurial scene with a public of digital creators, makers, and artists around an optimistic vision for innovation.


Founded in 2012 by a collective of digital professionals in Strasbourg, France, Noobi was more than a media, one of the first attempts to connect and enrich a paper magazine with an online edition through QR codes.


Optiday was an annual conference on digital marketing (SMM, SEM, Inbound Marketing) organized by the former association Alsaseo in 2014 and 2015 and proposed a series of quality talks by industry-leading experts.


Greaaat is a French-speaking collective of freelancers specializing in digital services that I joined between 2014 and 2017 to develop synergies between the web and marketing profiles in the network.

Quai n°10

The association Quai n°10 opened in 2015 as a coworking space where a public of independent professionals, self-employed workers, and indie entrepreneurs can meet and organize informal events in the heart of Strasbourg.

Web In Elsass

Launched in 2010 and currently inactive, the main goal of Web In Elsass was to share the latest news about the web in Alsace and highlight the local actors contributing to the economic growth of the digital industry.

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Alongside my professional career, I sought to shed new light on digital activism. Inspired by a work experience that took place during the 2014 European Parliament election, I conducted research on the impact of astroturfing on online crowds.

I gave conferences on e-reputation and social media management on some occasions at the University of Strasbourg and the Robert Schuman University Institute of Technology.

Contact me to learn more about my work.